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Get John Caples & David Ogilvy<br /> at $5.00 Off

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Yahoo! (unofficial) Search Marketing Handbook

Discover how to tweak your Yahoo! Search Marketing (formerly Overture) ad campaigns to better clicks and better ROI.

step-by-step instructions for beginners

34 illustrations

25 advanced tips to improve results

edited by Andrew Goodman, best-selling author of Google AdWords Handbook

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